Moonfare has launched its investment platform in Australia to make it easier for retail investors to access private market investments.
The Australian launch reflects the country’s growing private wealth market, the company said. Australia has the highest proportion of private wealth investors across the APAC region, with high-net worth assets under management standing at more than $1tn (£0.81tn).
Moonfare’s’ research also found that Australian investors are increasingly interested in investing in alternatives, but want better education and market access.
“There is clearly a growing appetite for private equity investing in Australia,” said Steffen Pauls, Moonfare’s founder and co-chief executive.
“But so far access has been limited, especially for people wanting exposure to non-domestic managers and strategies.
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“Moonfare’s digital private equity platform plans to fill that gap by providing seamless access to globally leading top-quartile managers.”
The Moonfare platform offers access to multiple private market funds with minimum investment thresholds of $75,000. The platform has a focus on private market strategies such as buyout growth, VC infrastructure, and private credit, including direct deal opportunities. The platform lists a wide range of funds from alternative managers such as KKR, EQT and the Carlyle Group.
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The launch of the Australian office means that Moonfare is now active in 23 countries across the world.
The platform has more than €3.3bn (£2.75bn) in assets under management and almost 5,000 investors. More than 71,000 family offices, industrial families and private investors have registered as part of its investment community.
“Our APAC investor relations team is in active discussions with potential clients in Australia,” said Adam Banks, Moonfare’s head of Asia Pacific.
“We look forward to bringing the Moonfare experience to many more eligible investors as we expand our presence in the region.”
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